by Amanda Combs | Sep 28, 2023 | 55+, 60+, Assisted Living, baby boomers, Sales, Senior Living, Seniors
Today’s 55+ buyers are well informed on the pros and cons of buying 55+ real estate. But keep in mind that every objection during the sales process is an opportunity to enlighten, educate, and ultimately win a new resident. Let’s dive deep into some common... 
by CR Team | Sep 1, 2023 | 55+, 60+, Assisted Living, baby boomers, Boomers, lead generation, Retirement, Sales, Senior Living, Seniors, Silent Generation
As a marketing agency dedicated to the 50+ consumer, we know how crucial it is for sales teams at senior living and 55+ communities to fill their pipelines. But it’s probably not every day a marketing agency tells you how to generate leads for free. Consider today... 
by Jessica Ruhle | Aug 15, 2023 | Sales, Seniors
Are you ready to see your community’s sales increase? Then let’s talk about some common pitfalls you’ll want to avoid in the senior living and 55+ active adult real estate markets. Whether you’re a seasoned pro or a newbie, these mistakes can easily creep... 
by Jessica Ruhle | Aug 1, 2023 | Sales, Seniors
If you’re a sales manager in the senior living or 55+ active adult market, you know that successful sales performance goes beyond just meeting quotas. It’s about building strong relationships, listening to the needs of potential residents and delivering an... 
by Amanda Combs | May 10, 2023 | 60+, Advertising, Assisted Living, Marketing, Mature Consumers, Sales, Seniors
Senior living is a unique product in that the solution offers consumers much more than a place to live: The lifestyle offered by your community is where its true value lies. The sales process needs to both educate prospects about the value of senior living and entice...
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