by CR Team | Jun 6, 2012 | 40+, 50+, 60+, Boomers, Email marketing, Internet, Marketing, Mature Consumers, Millennials/Gen Y, Social Networking
Infographic Details Email, Social Media and Digital Habits of Baby Boomers and Seniors Two weeks ago, Creating Results addressed the newest/buzziest social media platform, Pinterest, in a series of posts on this blog. The response from readers and clients was very... 
by CR Team | Jun 4, 2012 | 60+, Boomers, Email marketing, Healthcare - CCRCs, Mature Consumers, Social Networking
Hello, Monday! Hello, June! Here are the resources and articles that earned the most clicks, shares and attention last week from mature marketing pros. 1. MOST CLICKED: The Uneven Aging of America. This interactive map from AdAge demonstrates how America’s aging... 
by CR Team | May 29, 2012 | 40+, 50+, 60+, Boomers, Healthcare - CCRCs, Retirement, Social Networking
“Let no vandalism of avarice or neglect, no ravages of time, testify to the present or to the coming generations that we have forgotten, as a people, the cost of a free and undivided republic.” – John A. Logan, Commander-in-Chief Each year on... 
by CR Team | May 24, 2012 | 40+, Internet, Marketing, Mature Consumers, Social Networking
Disclaimer: I am truly terrified to try Pinterest. As a digital marketer at Creating Results, I should just leap on in, right? We counsel clients in senior living, travel and active adult housing on how to make the most of social media engagement. I should be excited... 
by Amanda Combs | May 23, 2012 | 40+, Boomers, Gen X, Internet, Marketing, Silent Generation, Social Networking
Yesterday we explained the ins and outs of Pinterest, the newest and shiniest kid on the social block. The explosive growth of this platform has the online world buzzing about with excitement – or skepticism. Is it really the next big thing? And more importantly for... 
by CR Team | May 22, 2012 | 40+, Internet, Marketing, Seniors, Social Networking
Pinterest. At this point, most marketing professionals have heard of this growing social media platform. They may not, however, really understand what Pinterest is. And based on the calls we’ve been fielding from clients and prospects, organizations targeting 50 plus...
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